Responsible for developing the business in the given geographical area in North India including Delhi of launching new range of Products of a reputed Brand. Accountable for achieving the coverage, distribution, display range selling, secondary and primary sales objectives as per Annual Business PlanAccount- abilities- Looking after the Business operations of entire Region.- Expanding Distribution network. Achieving Primary and Secondary targets.- Looking after sales promotional activities. Product Wise/ Market Wise analysis and making action plan to improve sales. Assigning Sales targets to ASMs and Sales Officers and monitoring on weekly basis. Monitoring retailing and merchandising activities.- Handling C&FA and monitoring stock, billing and outstanding. Administration like Claim settlement and reports to H.O.- Planning New Products Launch and tracking the launch town wise.Sales Team Management. Manage the sales team by communicating clear job expectations, monitoring and evaluating performance. Training and motivating sales team. Prepare monthly reports on actual sales vs. targets. Report on business opportunities trendsand competitive information.- To maintain effective control of expenses in line with budget objective. Implementation of companys systems and processes- Ability to work under aggressive sales target & positive pressure.