We are hiring for Website Management and Optimisation Manager role for one of our Financial Services MNC based at Gurgaon.
Exp- 4 to 8 years
Owns the ecommerce websites, with a view to constantly enhancing the UX and content.
Capabilities in HTML / CSS, with strong experience of using Content Management Systems (CMS).
Experience of payment gateways and the range of ecommerce payment methods in the India market.
Aware of responsive design for websites across device types, and solid skills in mobile experience optimization.
Understanding of middle and back office systems and other integration is advantageous.
A good understanding of User Experience (UX) considerations for ecommerce.
Ability to plan and activate A/B Testing, as the basis to drive up conversion rates on the websites.
Ability to run User Testing would be helpful.
Online Surveys experience is a bonus.
Able to identify the key drivers of performance, and implement the insights gained.
Experience of running Email Campaigns, and appropriate software.
A good understanding of email list management, and the important related issues, such as privacy and opt-in/opt-out.
Familiarity with creating/managing Email templates, which are responsive design, and multi-inbox layout compatible.
Aware of both email campaign, and triggered, event driven emails.
Able to analyse and optimize email metrics, and post-click website metrics.