Senior Manager- Product Marketing

Symbiosis Management Consultants Pvt. Limited
  • Delhi
  • 10-12 lakh
  • 12-15 years
  • Views
  • 30 Jan 2017

  • Marketing

  • Automobile/ Auto Components
Job Description

Develop marketing brief for new products & feature upgrades based on the market & competitor analysis
Engage in New Product Introduction Process to ensure product delivery as per customer and business needs
Create product proposition and positioning statement based on the market needs & competitors
Study of competition products- new & existing: Analyse parameters of competitor machines in view of reliability & durability, performance, ease of use, operator comfort, serviceability & overall owning & operating costs.

Competencies/Skill sets for this job

New Product Machines New Products Operating Costs

Job Posted By

Senior Consultant