Product Portfolio Manager

Kairos Consulting
  • Mumbai
  • 10-15 lakh
  • 2-6 years
  • Views
  • 22 Mar 2017

  • Finance/ Accounts

  • Banking - Retail
Job Description

- Execute domestic card usage campaigns including ATL campaigns (Print advertisements) and BTL execution (SMS, EDM, notifications etc). Lead the ATL campaigns (Festive campaigns, EOSS campaigns, etc) for Debit Cards as well as BTL campaign offers with alliances team on an ongoing basis.

- Have a good grasp on merchant data/spends, prioritize initiatives basis ROI for higher impact, and be able to work with alliances team to roll out campaigns for the debit cards team. Work with BIU, Alliances Team, Campaigns Unit and multiple stakeholders to execute effective domestic spend campaigns for the team

- Involved in ad-hoc projects to boost domestic spends on the Debit card.

- Manage one resource, to partner on the Domestic ATL and BTL campaigns.

- Primarily responsible to drive domestic spends on the Debit Card. Senior resource to be able to also lead other team members as well and look at the larger picture on overall spends on debit portfolio, as domestic spends is the large percentage of overall spends on the debit portfolio. This senior resource will also work with activation team members to boost overall domestic spends, where mutual support is required.

Competencies/Skill sets for this job

Portfolio Campaign Support

Job Posted By

Amit Kumar Kedia
Associate Director

About Organisation

Kairos Consulting