Product Leader

  • Mumbai
  • Confidential
  • 8-18 years
  • Views
  • 15 Jun 2017

  • Senior Management-Marketing

  • Management Consulting, Advertising/ PR/ Market Research/ Events, Entertainment/ Media/ Publishing
Job Description

Well versed with the digital measurement methodology & product offerings
Liaising with the Measurement Provider & Panel Management Company
Interactions with the Media Agencies/Advertisers for AD Tagging, Broadcasters/Digital Publishers for adoption of Digital Measurement (SDK Integration)
Conduct training in Media agencies for planning & measuring effectiveness of Digital campaigns
Accompany Business Development team for sales pitch/ query resolutions
Monthly trends & insights of the Digital Measurement