Marketing Manager

Quotient Consultancy
  • Mumbai
  • 8-10 lakh
  • 5-10 years
  • Views
  • 23 May 2018

  • Marketing

  • Banking - Retail
Job Description

Division: RBG - Marketing Segment : Commercial Banking Qualification : M.B.A./PGDM-Marketing/Finance Reports To : Vice President Role Purpose : Marketing Manager - Commercial Bank Assets Team Grade: M4 ( Sr Mgr) 1. No employment gap 2. No less than one year in current organisation Job Role: 1. Manage marketing communication for commercial bank assets 2. Conceptualize and develop communication strategy for products across all mediums 3. Conceptualize and manage internal communication for all the respective asset products 4. Develop and implement digital and social campaigns for the product categories 5. Conceptualize and develop acquisition activities for the categories 6. Drive portfolio programs for increasing spends, deepening, activation, building relationship value and reducing dormancy 7. Lead the customer lifecycle management programs across categories 8. Lead event and festival campaigns for increasing mindshare and cross-sell campaigns 9. Budgeting and forecasting for all the above categories

Job Posted By

Amogha .

About Organisation

Quotient Consultancy