Manager/ Senior Manager- Brand & Marketing

Pinnacle Solutions
  • Delhi, Gurgaon
  • 10-15 lakh
  • 5-8 years
  • Views
  • 18 Oct 2016

  • Marketing

  • Internet/ ECommerce
Job Description

Key Responsibilities:

- Work closely with the Senior management for building and strengthening all the brands that the organization endows across the market..
- Design & Implement ATL (TV, Radio) and BTL (point of sale, trade channels, ambient media) and digital media campaigns as per business needs
- Work across all functions to ensure effective customer communication
- Liaison with and manage the Creative, Media, and PR Agencies
- Manage the Media planning and buying activities
- Track brand health parameters and monitor changes around awareness, consideration, preference and brand imagery.
- Commission Market Research from time to time as required.
- Establish and manage brand collaborations and partnerships.
- Build and maintain strong working relationships with other departments including Products, Technology, Sales and Operations.

Education: MICA preferred/ Preference will be given to candidates from successful digital agencies or ecommerce companies.

Competencies/Skill sets for this job

Marketing Pr Agencies Liaison Media Planning And Buying

Job Posted By

About Organisation

Pinnacle Solutions