- Build and manage the company's social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram and potentially additional channels (Snapchat, Vine etc.).
- Understanding of SEO / SEM / adwords / GDN along with core in-bound marketing principles.
- Create shareable content appropriate for specific networks to both spread our brand and our content/links.
- Drive consistent, relevant traffic and leads from our social network presence.
- Explore new ways to engage and new social networks to reach our target buyers.