1) Instilling a marketing led ethos throughout the business. 2) Developing the marketing strategy and plan. 3) Management of the marketing mix. 4) Making customer focused decisions. 5) Responsible for OTC Product Marketing Desired Candidate Profile: UG : B.Sc - Any Specialization, B.Pharma - Pharmacy, Any Graduate - Any Specialization PG : Any Postgraduate - Any Specialization, MBA/PGDM - Any Specialization, Marketing Doctorate : Doctorate Not Required - Candidate must be Postgraduate with 10-15 years of experience in OTC Marketing. - Excellent in presentation & man management with long term goal in the field.