1. Plan, execute and achieve the sales targets as per the business plan.
2. Develop market intelligence and expansion of distribution network.
3. Promote and extend the Heritage parlors and parlor sales in the area of operation.
4. Ensure to collect/recover the sales realization and out standings.
5. Administration of Sales Offices, by Optimum utilization of resources, Funds and Cost Control in general and Sales & Distribution cost in particular.
6. Crates Management and timely distribution of Milk & Milk Products .
7. Responsible for placement of Visi Coolers / Bottle Coolers in the Market.
8. Effective control & minimize the leakages & damages.
9. Organize Customer Contract Programs and addressing complaints