- Digital Media Marketer - Social Media
- We are looking for a Digital Media Marketer to run digital marketing/promotional campaigns.
- In this role, you should be well-versed in principles of creation and optimizing ads on various social media platforms (Facebook, Twitter etc), Google Ads, and search engine marketing (SEM).
- You will directly work with the social media head to formulate digital marketing strategy and implement them.
- Responsible for increasing direct indirect reach of marketing campaigns at minimum cost.
- Creating, monitoring and optimizing all digital marketing campaigns (FB Likes, Google Ads etc)
- Creating monthly spends budget with the help of Social Media head Making reports on our key marketing metrics on a weekly basis to track performance of our campaigns and take informed decisions.
- Oversee performance of all social media platforms and channels in order to ensure a common standard of excellence Initiating cross-promotional marketing, build strategic partnership with other dominant players with an aim to increase indirect reach of our content.
Requirements for the Job :
- Experience in running and optimizing Facebook, Twitter, Google Ads, SEM etc Experience in designing and monitoring direct mailer campaigns
- Extensive understanding of digital and social marketing industry trends, tactics, current events, and user behavior
- Understanding of Social media Analytics tools and Google Analytics