Deputy Manager - Retention Marketing

Jayatram Business Solution
  • Delhi, Gurgaon
  • 5-7 lakh
  • 2-6 years
  • Views
  • 16 Nov 2018

  • Sales & Marketing

  • Internet/ ECommerce
Job Description

Deputy Manager - Retention Marketing
Location : Gurgaon
Experience : 2- 5 Years
Function : Sales & Marketing
Vacancy : 1

Responsibilities
Create a comprehensive campaign for user retention based on user behavior, user segmentation, and journey.
Need to map customer journey.


Proactive campaign management and consistently monitoring performance matrics such as Orders/Buyer, Repurchase rates, Open rates, Click rates, Inbox delivery etc.


Strategic planning execution of all CRM and Loyalty campaigns to deliver against customer service and retention KPI's

Required Skills
Proficient with marketing Channels such as: SMS, Email, push notifications and Retargeting

Proficiency with Microsoft Excel and Google Analytics
(Must) Knowledge of any of the marketing automation tools such as Adobe Campaign, Responsys, Webengage, Blueshift, Clevertap etc.

Experience in managing and coordinating multi-channel marketing campaigns

Excellent quantitative aptitude and ability to perform analysis

Excellent database / CRM knowledge and expertise in reading and understanding data

Work experience required 2-5 years of hands-on retention marketing experience
excellent communication skills

Experience in coordinating within and outside teams, relationship management.

Working Days : 5 Days a Week (10:00 AM to 7:00 PM)
Job Nature : Full Time


Job Posted By

Nitin Dadu
Director

About Organisation

Jayatram Business Solution