Data Analyst

Talent Leads Consultants
  • Bangalore
  • Confidential
  • 4-6 years
  • Views
  • 23 Mar 2018

  • Customer Service

  • Recruitment/ Staffing
Job Description

Key Responsibilities: Project Execution: as individual contributor, responsible for o Build and exhibit deep expertise on available data sets and supports data enabled decision making using patient and prescription data from external suppliers (JPI, JPM, DDD, etc) and internal data for various other sources o Ensure high stakeholder satisfaction through consistent delivery of high quality, timely and insightful outputs throughout analytics value chain on various objectives related to Performance tracking for the affiliate and the brands to provide insights on KPIs related to Sales, sales growth, wholesaler inventory, market share, market growth, active account ratio, sales per account, MR share of voice, E share of voice, patient capture, P2P attendees, e- channel views / attendees, channel consent gained, e- mail open rate Brand descriptive analytics to provide data based insights on planning, measurement and segmentation NGCE performance analytics to provide insights in progress and health of NGCE initiative. Key metrics include Interaction Quality, Sales Performance, Share of Voice, Channel Consent, Touchpoint Execution, Non- personal Promotion Ratio, Website metrics, Consumer metrics NGCE Advanced Analytics including segmentation and campaign measurement: Development of MCE customer segmentation, Channel optimization, DAC campaign optimization, Test / control analysis o Developing into a trusted advisor by actively participating in various phases of the project including kick- off, methodology development, execution, insight generation and data visualization and results presentation to various stakeholders o Participating in meetings with stakeholders and communicating the final outputs and recommendations Project Delivery: as team member, supporting the team lead in driving o quality, speed, value and compliance throughout the analytics value chain o project management for seamless project execution, prioritization and high quality delivery o creation and maintenance of standard operating procedures (SOPs), quality checklists that will enable excellent quality outputs o shared learning forums to identify challenges and establish best practices o expansion of analytical capability of the team by taking on more complex projects and delivering value o process improvements and implementation of analytical best practices Experience on working with non- US, especially Japan, datasets is a must Experience in pharma industry is preferable Experience in working with business partners located in another country, especially non- English speaking country like Japan Analytics Skills o Experience in business analytics. o Data cleaning and preparation skill (database querying, descriptive statistics) o Proficient use of Excel (lookups, pivot tables etc.) o Problem solving skills and lateral thinking ability. o An eye for detail Technical Skills o Understanding of key statistical concepts (regressions, modelling) o Experience in writing code (e.g. SAS, SQL, VBA) o Preferable experience with visualization software (Tableau) o Knowledge of the specific needs required for Multichannel Analytics e.g. understands and can provide analytics on data sources such as Webtrends, google analytics, Tag management.


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