Con - Marketing Analytics ( R / Python )

Pylon Management consulting
  • Noida
  • Confidential
  • 2-4 years
  • Views
  • 22 May 2019

  • Business Analytics

  • KPO/ Analytics
Job Description

Act as a lead analyst on various data analytics projects aiding strategic decision making for

Fortune 500 / FTSE 100 companies, Blue Chip Consulting Firms and Global Financial Services
Understand the client objectives, and work with the PL to design the analytical solution / framework. Be able to translate the client objectives / analytical plan into clear deliverables with associated priorities and constraints

Collect / Organize / Prepare / Manage data for the analysis and conduct quality checks

Use and implement basic and advanced statistical techniques like frequencies, cross-tabs, correlation, Regression, Decision Trees, Cluster Analysis, etc. to identify key actionable insights from the data

Develop complete sections of final client report in Power Point. Identify trends and evaluate insights in terms of logic and reasoning, and be able to succinctly present them in terms of an executive summary / taglines

Conduct sanity checks of the analysis output based on reasoning and common sense, and be able to do a rigorous self QC, as well as of the work assigned to analysts to ensure an error free

Aid in decision making related to client management, and also be able to take client calls relatively independently
Support the project leads in managing small teams of 2-3 analysts, independently set targets and communicate to team members

Discuss queries / certain sections of deliverable report over client calls or video conferences

Technical Skills:
Hands on experience of one or more statistical tools such as SAS, R and Python
Working knowledge or experience in using SQL Server (or other RDBMS tools) would be an advantage

Other Skills:
Superior problem solving abilities and strong analytical thinking
Desire to work in a fast paced, challenging environment where you need to push yourself all the time

Excellent communication skills, both written and verbal
Ideal Candidate
Work Experience:
2-4 years of relevant experience in Marketing Analytics / MR.
Experience in managing, cleaning and analysis of large datasets using statistical packages like
SAS, R, Python, etc.
Experience in data management using SQL queries on tools like Access / SQL Server
Experience of handling small teams of 2-3 analysts
Experience in handling client calls and client management
Knowledge of basic statistical tools and techniques like cross-tabulations, correlation, regression, segmentation, etc.
Knowledge of working across multiple data platforms and files like flat files, RDBMS, Excel datasheets, etc.
Excellent communication skills (both written and oral)
Project management
MS Excel, SAS, SPSS, R and Python
SQL Server, MS Access, Oracle, VB/VBA, Excel Macro Programming
Engineers from top tier institutes ( IITs, DCE / NSIT, NITs ) or Post Graduates in Maths / Statistics /  OR from top Tier Colleges/Universities

MBA from top tier B-schools

Job Posted By

Sourav Singh Digari
Staffing Specialist

About Organisation

Pylon Management consulting