Assistant General Manager - Revenue Strategy - Media Marketing

3D India Staffing Research & Consulting Co India
  • Delhi
  • Confidential
  • 5-8 years
  • Views
  • 29 Oct 2018

  • Marketing

  • Entertainment/ Media/ Publishing
Job Description

Work involved Defining a comprehensive key account strategy across all publications for the organization

Planning, designing, communicating and optimizing processes for implementing the stated strategy

Build category-specific plans basis data analysis for insight mining Engage with multiple teams to build operating plans for identified accounts to drive revenue growth - customize plans basis needs analysis and business imperatives​

- Manage execution and monitoring​

- Good Negotiation Skills

Agency Engagement​

Media agencies are core channel partners in the media industry. This program aims at introducing a comprehensive channel strategy with the channel partners.​

- Work involved Lead channel business development and partner segmentation and selection nationally

- Overall channel strategy and development activities for the targeted portfolio

- Conceptualize the program for a structured engagement on an ongoing basis

- Building proactive, comprehensive channel strategy plans, partner business plans, and management of channel incentives​

- Engage with relevant stakeholders (internal and external) for developing the program construct

- Launch the program for delivering business objectives with the resources available​

- Sustained intensity for year-around engagement​

- Business Analysis and Insight Mining​

- The individual will also be deeply engaged in anchoring multiple business analysis - periodic and adhoc at multiple levels.​

Work involved-

- Lead business analysis for organic growth opportunities

- Insight mining for revenue growth opportunities

- Periodic monitoring and tracking for ensuring health of the business

- Desired skills for the individual in this role:

- Internal drive to meet and exceed all objectives

- Ability to multi-task in a fast-paced, dynamic environment​

- Action and detail-oriented with strong organization and prioritization skills

- Accurate, strong analytical skills

Positive can-do attitude, and team worker :

- Takes direction, documents expectations, then executes with minimal further direction

- Work in a matrix organization and engage across hierarchical levels

- Can communicate effectively and persuasively

Min. 5 years of experience with 3+ years of relevant experience required

Flexible, self-driven, and proactive

Ability to conceptualize and drive programs from scratch

Media planning & buying experience preferred but not mandatory

Evolved competency in MS Office - Powerpoint & Excel

Job Posted By

Dhruv Dev Dubey
Business Director