Analyst/consultant - Ecommerce Digital Marketing - Consumer Goods

Nikos Consulting Private Limited
  • Bangalore, Mumbai
  • 10-20 lakh
  • 1-6 years
  • Views
  • 31 Jan 2017

  • Marketing

  • Internet/ ECommerce
Job Description

Job Description
Analyst/Consultant - eCommerce Digital Marketing - Consumer Goods Industry

- Industry Expertise: Experience in Consumer Goods Industry is highly desirable

- Should have worked as an E commerce Manager/ Digital Marketing Manager in a CPG company, min of 1 year of field sales experience preferred

- Deep skills and experience in specialized industry offering - Ecommerce & Digital Marketing

- Deep understanding of CPG industry and e commerce listing & fulfillment

- A minimum of 3-4 years of progressive industry and/or in Consumer Goods Industry

- Process Design understanding would be preferred

- Strong program management skills

- Must have worked in liaising with -- various E commerce players, listing on platforms, negotiating favorable terms of trade, driving efficiency in supply chain & pricing to ensure profitability

- Must have worked with -- Liaising with internal sales stakeholders/ distributors/ vendors for fulfillment in the e commerce channel

- Planning and implementation of digital marketing assets for brand promotions & customer acquisition

- Exposure to implementation of an E commerce platform such as Hybris will be a plus

- Understanding of functional components of E commerce system, especially from a Sales angle

- Digital/ Social Media campaigns strategy and implementation

- Digital Analytics (Google Analytics, Facebook Insights etc.)

- Digital advertising metrics and Return on Investment

Exp.- 1-7 yrs

Job Posted By

Principal Consultant